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Rebranding: Preview + Sneak Peak!

So many exciting things are currently brewing that I can’t wait to share them with you guys when I get more details about them! I mentioned that I’ll be going to MAGIC in just under two weeks but I’ll also be flying out to NYC for IFB Con & Mercedes Benz Fashion Week with my girl Sheryl of WalkInWonderland just two weeks after that!

I’ve had plans to give my blog a makeover for quite some time now but with these huge events quickly approaching, the pressure is on! My current layout is just a generic wordpress theme that anyone can get so although it’s cute and fun, I really wanted something more unique, that reflects my style and that I can make cohesive for HautePinkPretty across the board. This is where one of our best friends, graphic designing mastermind, Creative Director Joe Lazaro 🙂 comes in. He’s simply a genius. He was the brilliance behind the branding of our wedding – making it cohesive from start to finish; Save The Dates, Website, Invites, Stationary, “Press Wall” Photo Booth, Wedding Cake, everything! So when it came time to talk about the rebranding of my blog, bringing Joe in was a no-brainer. After 15 logo designs, 5 revisions, 10 business card designs (with 10 different front and backs) and 4 revisions to those, we have winners! Yes, plural. Honestly, if it were up to me (being as indecisive as I am) I would probably have 20 different variations of HautePinkPretty’s logo and 14 different business cards to hand out lol. That’ s just how gorgeous his custom creations were!

So I finally narrowed it down to a perfect logo and 2 perfect business card designs and you know what? I’m going to keep both. I asked Joe if it was weird having 2 versions of my business cards to hand out and his response was pretty awesome, “I don’t think it’s weird to have 2 different designs… it’s like having an outfit I guess, whichever one you feel like giving out that day :).” Now, without further ado, here’s a preview of my business cards and it will also serve as a sneak peak of the makeover HautePinkPretty.com is getting…

HautePinkPretty Business Card Design by Joe Lazaro

HautePinkPretty Business Card Design by Joe Lazaro

😀 I am so in love with them!! I cannot wait for all the upcoming events to have these on hand! Now for the fun question 😉 who’s going to these same events – MAGIC, IFBCon & NYFW?


P.s. Fun fact about Joe Lazaro – he regularly crosses paths with Channing Tatum… jealous? Yep, me too lol.

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  • Reply Catherine

    Love them! Joe is so talented! **waving hi to Joe**

    August 7, 2012 at 10:01 am
  • Reply Ashley

    I’m really liking both of those designs! I’m really indecisive too so I would also go for having 14 different ones 😉 haha I love that it has the qr code on it those are oh so useful. I don’t know how many fashion bloggers do it but I know some of the beauty bloggers also add a mailing address to their card as some companies want to send them products to review after meeting them. Might be something to consider if you haven’t already 🙂

    August 7, 2012 at 10:08 am
  • Reply Taliah

    Loving these cards An! Im sure the new layout will be super cute! Good lucj and let me know if you need my opinion (wink)

    August 7, 2012 at 12:42 pm
  • Reply erin

    That logo is super cute! I can’t wait to see the new layout!

    August 7, 2012 at 1:14 pm
  • Reply akaleistar

    Love the idea of having two different business cards!

    August 7, 2012 at 5:17 pm
  • Reply yuka

    so cute!! i need to make some too, but ive been lagging on it. lol

    August 7, 2012 at 7:35 pm
  • Reply 7eventh Letter

    Joe is a Genius!!!! His designs are spectacular. I am in the process of re-branding as well. I love the changes I see!!! Great Job!!! Have fun at these events. I’m not going this year, but next year I want to make at least one. You’ll have to share your details.

    7eventh Letter

    August 7, 2012 at 8:17 pm
  • Reply Kim

    He did an awesome job! I love it! So exquisite. I can’t wait to see your new blog layout 😀 Mine is getting done the end of September. A fresh look is always good. Very happy for you!

    August 7, 2012 at 9:29 pm
  • Reply Sabrina

    The logo looks wonderful! And I totally understand the whole thing about rebranding… I just recently renamed my blog but it has yet to undergo my planned blog layout revamp. Anyway, your logo looks as if it’s very representational of both you and your blog, so fantastic job! 🙂


    August 7, 2012 at 9:49 pm
  • Reply kirstinmarie

    These look amazing!! I love them!!

    August 8, 2012 at 7:05 am
  • Reply Jupe

    Wow, hon…you are going to be famous 🙂 I love these blog layout ideas, I think it’s going to look so sophisticated and fun. Congrats on your success!

    <3 Cambria

    August 8, 2012 at 9:31 am
  • Reply Oh to Be a Muse

    I also like the idea of 2 business cards, especially when they’re both so cute. I wish I regularly crossed paths with Channing Tatum as well.

    I’ll be in NYC for Lucky Fabb. Maybe we’ll see each other in Manhattan!

    August 8, 2012 at 10:36 am
  • Reply Dominique

    Pretty much obsessed with this whole thing. The business cards are genius! Eye catching and cute, cant go wrong with that!

    August 8, 2012 at 8:16 pm
  • Reply Royale

    Love these cards!!! Eye-catching indeed

    August 10, 2012 at 7:37 pm
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